We Provide Analytical Insights & Give Suggestions to Improve Your Website & Marketing Activities.

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Website analytics is the measurement, collection, analysis and reporting of web visitor data for purposes of understanding and optimizing website usage. Web analytics is important to measure website traffic and for business to research and improve the effectiveness of a website in conjunction with search engine optimization and paid search advertising.

Our web analytics team will analyze the data of your website’s visitor performance, visibility and the overall effective in creating in-bound visitor traffic from the Internet as a whole. Our web analytics services can help you visualize a visitor’s journey to your website and the performance of your website from a commercial point of view. We’ll help you to understand which landing pages encourage people to make a purchase of your service or product, what keywords create traffic to your site and how to create “stickines” so that a user stays on your site and views other pages.

Our data measurement and analytics experts bring your digital marketing reports to life.

Key web analytics areas of focus:

  • Web analytics integration to your website(s)

  • Existing data/tracking code audits

  • Strategic web analytics planning

  • Goal and KPI (Key Performance Indicator) Identification and Development including Reporting / Benchmarking

  • Optimize website performance with search engine optimization

  • Dashboard and Report Development

  • Google Tag Manager (GTM) Implementation and Best Practices

  • Data Visualization

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Let's Grow Your Business Together!

Website analysis and Google analytics is our expertise. Give us a call or email to find out how Operation Technology can assist with your website analytical needs. We’re here to help every step of the way in growing your business.

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